Charlie's Flower Boutique


Posts tagged croftflorist
Why are Valentine Flowers so expensive?

Whether you are a budding Valentino or a Valentine naysayer - I would like to demystify why flowers are so expensive at this time of year. As a florist, I also find it shocking how much they increase in price and slightly embarrassed that I have to pass this cost on to my clients. 

However, there is a simple explanation. 

Flowers are bought by wholesalers at auction, when there is a popular holiday or occasion, the cost of the flowers go up due to high demand. Wholesalers will usually release a price list prior to the big day with pre-order costs on, this is great if you are a well established florist shop with lots of passing trade. If like me you are a freelance florist, this can be harder to judge and so we need to account for any wastage that may be created (and therefore decrease in profit). For example, red roses can go up by 50% for high grade quality roses, and who doesn't want high grade? 

So, next time you buy some flowers for a loved one, do try and use your local florist rather than a supermarket, if only for the time and skill that has gone into making that bouquet and knowing that you are supporting a local business. 

New Year, New Site, New Goals!

Hello everyone,

Thanks for visiting my blog, as part of my 2017 goals, I'm going to aim to post a blog up once a week (eeeek).

So!! I thought it was time for a bit of a change, out with old in with the new I often think i don't like change, it's too scary, too much effort - but actually, when i stop fannying about and get on with it, I like it. I like a new writing pad, a new page - I'm all for doodling and thrashing things out on piece of paper.

So for 2017, they're not resolutions, they're goals, business goals to help me push what i love doing, forward. I want to grow my business, I love making brides happy, I love meeting new people and being a part of the big day, I love seeing different venues and setting out flowers in them. So onwards and upwards, a new website was required so I used the lovely Squarespace and got it done in a day!

I hope you enjoy the new look, if you have any feedback do let me know!